Finding the right printing company can be a challenge. With over 8,000 print businesses to choose from, how do you get it right?
Print remains an important marketing channel for most businesses. But before you sign off on a partnership with a new printing company, it makes sense to have an idea of your future working relationship. Knowing what to look for and asking the right questions will help you make an informed decision.
Your new print partner - what are you looking for?
Before you start asking a printing company about their services, you need to do some background research and start shortlisting possible partners.
Look for is a printer that offers exceptional quality output. That alone will make the difference between your business appearing amateur or polished and professional.
Don’t rely on online samples - ask to see print samples that let you assess the quality and finish first-hand. And never sacrifice quality for price - the final result will impact directly on your brand reputation. Any good printing company will provide a free quotation so you can assess the balance of quality and affordability.
Ask around in your sector and consider recommendations from friends and colleagues. Most professional printers are well established with an enviable reputation. But don’t discount a startup if you like their samples and they come highly recommended.
Online reviews and testimonials should reflect a printing company’s trustworthiness and credibility. In turn, you should be satisfied that you can trust your chosen printing company to do a great job.
Whether you need a big print order for next month or you're working to a 24 hour deadline, you need to know your printer can turn it around and deliver on time.
Communication is critical. You should expect professionalism and an understanding of your requirements. A good printing company will keep you informed about your order from the minute it’s received to when it’s dispatched.
Top 5 questions to ask a print company
Once you’ve shortlisted printing companies that match your criteria, you need to find out what your future working relationship will be like.
These 5 questions should help you nail down the best printing company for your needs.
1. What services do you offer?
It seems obvious. But you’re not likely to commit to a print company that doesn’t offer the services you need. At Display01, we print everything from large format outdoor banners and posters to floor graphics, roller banners and window safety dots.
We carry out all our work in-house, so you won’t have to worry about outsourcing. There’s nothing more frustrating than being impressed by a print asset’s quality but finding that follow up items don’t match the same standards. We’ll make sure that your copies are printed on time and to the highest standards. And our range of products mean we can handle all your print needs now and in the future.
2. How should my files be set up for printing?
Before you begin the design process, check what file types and software they support. What colour space does your printer use and should black and white files be converted to grayscale? Do fonts need to be embedded, and what’s the best resolution for image files?
We provide clients with an artwork setup guide that streamlines the process of working with colour space and other requirements. As a handy reference, we also supply an artwork requirement checklist so you can check at a glance whether your files are prepared in the right way for large format printing.
3. What’s the turnaround time?
If you’re working to tight deadlines, you need a printing company who can match them. Your print partner should offer fast turnaround times that don’t leave you in the lurch. Check whether turnaround time includes the time it takes to ship the finished product. And check reviews for signs of frustrated clients who’ve been left in the lurch. If a print company can’t meet your demands, then they’re not the right partner for you.
We know that speed matters. But we never compromise the quality of your print products for a fast turnaround. That’s why we offer a speedy delivery guarantee so you’ll have the peace of mind knowing your printing is in safe hands and you’ll get it when you need it.
4. Are you green?
Most businesses have sustainability targets. Working with a printer that’s committed to minimising their environmental impact shows they’re progressive, considerate and eco-friendly. If being green is a crucial issue for your customers, then it makes sense to be sustainable throughout your supply chain.
As a Bristol-based printing company, we’ve been inspired by the city’s European Green Capital credentials. We’re committed to using eco-friendly printing materials and support eco-printing initiatives wherever possible.
5. Can you handle bespoke requests?
If you have diverse printing needs, you need a print partner that can deal with anything. If they’re restricted by their printing equipment or design templates and you need custom printing, will they be able to meet your needs? It’s important that you look for a printer that sees a bespoke request as a challenge. If they’re not happy to meet your needs, they may not be the printer for you.
With over 20 years of experience in print, we work hard to deliver the quality results your business needs from an online print company. We make the purchase process as simple as possible, and our handy guides mean you’ll always get the perfect printing, whatever your project. If you want to deliver your message to your clients in top quality print, we can help.
Display01 can handle your South West printing needs
With a simple ordering process, fast turnaround and exceptional print quality, we know our print products will aid your success. After 20 years in the print business we have an enviable reputation for quality and reliability. So if you’re looking for a green printing company in the South West that can handle any printing request, get in touch with us today at Display01.